Latinitas and JCPenney present "Culture is Strength" at Austin PBS, a vibrant community event celebrating diversity and cultural heritage. Get inspired with a showcase of back-to-school and fall looks for the whole family, featuring JCPenney’s Hope & Wonder Hispanic Heritage Month collection, with 100% of net profits benefiting Latinitas.

By purchasing a ticket, you will be automatically entered into a drawing for a chance to win a $500 gift card from JCPenney.

Your ticket includes beauty products courtesy of JCPenney, complimentary drinks, and hors d'oeuvres provided by Suculenta Cocina Mexicana. Save the date for an unforgettable evening where attendees will be treated to an array of artistic expressions, including music, dance, and fashion!

Co-Emcess: John Carlos Estrada, CBS Austin Anchor & Salwa Yordi, FarandulaTexas Founder and Telemundo Austin Reporter.

Performances by: Dj Orion La Peligrosa, Mariachi Las Coronelas, Roy Lozano Ballet Folklorico de Texas, Tusuy Sonqo-Peru, Danzas Venezuela Austin.